Public Relations Specialist (Automotive) | Up to $5.5K + VB

  •  Job reference: 162483
  •  Industry: Automotive
  •  Consultant Registration Number: R1551835
  •  Brand Name: 02C3423

Key Responsibilities

  • Develop and execute corporate communications, public relations, and digital content strategies to strengthen brand awareness, corporate reputation, and stakeholder engagement.
  • Create compelling and newsworthy content through strategic storytelling, editorial planning, and collaboration with internal and external stakeholders.
  • Produce and manage digital content across multiple platforms, including social media, highlighting corporate milestones, innovations, CSR initiatives, employer branding activities, customer experience programmes, and other key business achievements.
  • Drive content amplification through appropriate communication channels to maximise audience reach and engagement.
  • Plan, coordinate, and manage corporate visits, VIP engagements, and visitor experience programmes for local and international stakeholders.
  • Oversee end-to-end visitor engagement activities, including scheduling, programme coordination, content preparation, guest management, and post-visit reporting.
  • Develop, enhance, and maintain communication materials, content libraries, corporate assets, and VIP experience resources to ensure a consistent and high-quality stakeholder experience.
  • Lead the organisation, preservation, and digital archiving of corporate records, achievements, awards, recognitions, and historical milestones.
  • Identify opportunities to leverage corporate heritage and assets to support branding, storytelling, and communication initiatives.
  • Serve as the key liaison for asset-related coordination with headquarters and relevant stakeholders.
  • Partner with headquarters and cross-functional teams to align communication strategies, messaging, and stakeholder engagement activities.
  • Build and maintain excellent relationships with internal and external stakeholders to support corporate communications, branding, and public relations objectives.
  • Support strategic projects, corporate campaigns, and organisation-wide communication initiatives within a dynamic and collaborative environment.

Requirements

  • Bachelor's Degree in Communications, Public Relations, Marketing, Journalism, Media Studies, or a related discipline.
  • Minimum 4 years of experience in Corporate Communications, Public Relations, Marketing Communications, Content Development, or a related field.
  • Experience in digital content creation, storytelling, editorial planning, social media management, photography, and videography.
  • Excellent stakeholder management, project coordination, and interpersonal skills.
  • Excellent written and verbal communication skills.
  • Agency experience will be advantageous
  • Experience working with regional or global stakeholders is advantageous