Public Relations Specialist (Automotive) | Up to $5.5K + VB
Job reference: 162483
Industry: Automotive
Consultant Registration Number: R1551835
Brand Name: 02C3423
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Key Responsibilities
Develop and execute corporate communications, public relations, and digital content strategies to strengthen brand awareness, corporate reputation, and stakeholder engagement.
Create compelling and newsworthy content through strategic storytelling, editorial planning, and collaboration with internal and external stakeholders.
Produce and manage digital content across multiple platforms, including social media, highlighting corporate milestones, innovations, CSR initiatives, employer branding activities, customer experience programmes, and other key business achievements.
Drive content amplification through appropriate communication channels to maximise audience reach and engagement.
Plan, coordinate, and manage corporate visits, VIP engagements, and visitor experience programmes for local and international stakeholders.
Oversee end-to-end visitor engagement activities, including scheduling, programme coordination, content preparation, guest management, and post-visit reporting.
Develop, enhance, and maintain communication materials, content libraries, corporate assets, and VIP experience resources to ensure a consistent and high-quality stakeholder experience.
Lead the organisation, preservation, and digital archiving of corporate records, achievements, awards, recognitions, and historical milestones.
Identify opportunities to leverage corporate heritage and assets to support branding, storytelling, and communication initiatives.
Serve as the key liaison for asset-related coordination with headquarters and relevant stakeholders.
Partner with headquarters and cross-functional teams to align communication strategies, messaging, and stakeholder engagement activities.
Build and maintain excellent relationships with internal and external stakeholders to support corporate communications, branding, and public relations objectives.
Support strategic projects, corporate campaigns, and organisation-wide communication initiatives within a dynamic and collaborative environment.
Requirements
Bachelor's Degree in Communications, Public Relations, Marketing, Journalism, Media Studies, or a related discipline.
Minimum 4 years of experience in Corporate Communications, Public Relations, Marketing Communications, Content Development, or a related field.
Experience in digital content creation, storytelling, editorial planning, social media management, photography, and videography.
Excellent stakeholder management, project coordination, and interpersonal skills.
Excellent written and verbal communication skills.
Agency experience will be advantageous
Experience working with regional or global stakeholders is advantageous